If you are going to purchase pre-built templates for your website, then this article is not for you. You can directly skip to the next topic i.e. How to find the right candidate for developing your website.

This article is for only those who want to develop a unique website with designs and content aligned with their branding guidelines.

Design and aesthetics are subjective matters. You may not necessarily like what your website designers or developers have prepared for the website.

Also, you are the best judge to decide what your target audience may or may not like. Consider a scenario where you planned the website well, gave proper goals to your team, based on that they started the development, and after 2 or 3 weeks they show you the first draft of the programmed website, and you don’t like it at all. You shared it with few customers, and they also gave negative feedback. Suddenly you will start losing confidence in your team. It will cause frustration as so much time wasted even after planning so many things.

This is a very common scenario.

To avoid this, you must ask your designer to prepare the web UI first. For that, he can use Adobe Photoshop, Adobe Illustrator, Corel Draw or any other graphic designing software.

Nowadays, many developers use Adobe XD or Sketch.com for preparing the UI of the layout. These tools render the website UI and user flow in your web browser. These are called UI prototypes. This does not generate the final HTML code. It just gives you an idea about the look and feel of the website even before the actual development of the website.

Popular website prototyping tools are:

  1. Adobe Experience Design or Adobe XD
  2. Sketch.com
  3. InVision
  4. Origami Studio
  5. Webflow
  6. Framer
  7. Automic

So next time, always ask the designers/developers to show the design of the website before developing it to avoid wastage of time, resources and money.

In the next article we are going to discuss how to select the right candidate for your website development project.

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